Sneaky VC.

Brand and a WordPress website for a crypto VC company.

Outline.

Sneaky VC is a crypto venture capitalist company that looks to invest in DeFi projects that are flying under the radar.

The link between finding projects 'under the radar' and the company's name, 'sneaky' lead me down the thought path of the world of espionage.

We combined the concept of codebreaking with the hash codes used in cryptocurrency to create a unique brand identity. This approach resulted in a visually appealing style that is both fresh and engaging, making it approachable for DeFi startups and resonating with a youthful audience.

Disciplines.
  • Branding
  • Art direction
  • Web design
  • Development
  • WordPress