Nissan North America.
The more you put in the more you get out.
Outline.
Nissan North America had an issue with their aftersales messaging. All of Nissan's aftersales divisions were inconsistent with their content and design, making for an erratic brand experience.
While under contract at The Marketing Store, Toronto, we worked closely with all of Nissan's aftersales teams to first challenge the issue of this not being a service program for your vehicle but about the driver owning a Nissan.
We wanted to create a brand that made the Nissan owner feel that the more they invested in their love of their vehicle the more they got out.
Disciplines.
- Branding
- Art Direction
- Print Design
- Digital Design
- Web design
- Print & Web strategy
- Variable Printing Strategy
